THE NEXT STEP (2025)
In late 2023, PROJECT REBORN started as a personal mission—a bold attempt to reignite my football career, push my limits, and document the process to inspire others. It was an experiment in transformation, and while I made incredible progress, I quickly realized that this journey was bigger than just me.
PROJECT REBORN 2 is that evolution.
This isn’t just a restart—it’s a complete reimagining of what’s possible. The lessons, the growth, and the experience from the first journey have shaped something far more ambitious. PROJECT REBORN 2 is no longer just about my comeback—it’s a movement.
In 2025, I’m taking this project to the next level—documenting every challenge, every breakthrough, and every step toward reaching my highest potential as a footballer. With a renewed focus, higher production quality, and a fresh perspective, PROJECT REBORN 2 will push the boundaries of what’s possible, both on and off the pitch.
This is just the beginning.
If you’re serious about football, if you’re chasing your dreams, and if you refuse to settle—then welcome to PROJECT REBORN 2.
THE FIRST SEASON (2024)
At the end of my second professional season I felt like it was time for a new chapter in my career.
I had started to feel like I didn’t make much progress in my career and a lot of the motivation had been lost. Out of those thoughts and feelings an idea started to form: What if I could, for a limited time, dedicate all of my efforts to improve as much as I possibly could. To work on myself individually without the constraints of team football, to try new methods of training and then to finally make my comeback to sign a new professional contract. All while documenting the entire project on my YouTube-channel.
This idea was where ‘PROJECT REBORN’ was born.
In late November 2023 I officially started this new journey. For the first few months I felt incredibly motivated and excited, and I managed to make an incredible amount of progress in a very short amount of time.
However, as we entered the new year of 2024 I made the decision to resign with my old club, Vänersborgs IF for a third consecutive season (albeit at the semi-pro level), with the goal of combining ‘PROJECT REBORN’ with team football.
Somewhere along the way and as the months passed further into 2024 I felt like the original vision of ‘PROJECT REBORN’ started to fade away. Because of obvious reasons and responsibilities, team football once again became the priority and I struggled to maintain the course I set back in November. I tried to find a solution and to restart the project several times but in the end it never worked out as I had hoped.
Therefore I started to look towards the future, analyze my previous mistakes and scout alternatives on how I could bring it back. To form a project bigger, better and more refined than before. A project that would not only result in a transformation for me, but for thousands of footballers around the world.
That ultimately led to the birth of ‘PROJECT REBORN 2’.